Winning is great, giving is even better. The more socially involved, the more Eye Columbus will donate to local charities and organizations. No purchase necessary. Do not have to be an active patient or client of Eye Columbus - Gahanna Vision Center to participate. Eligibility requirements include: must be 18 or older to participate. Verified users must actively engage in social media interaction through at least one or all of the listed forms of social media; facebook, google plus, pinterest, you tube, twitter, instagram. Verified user defined as an active and actual user of social media. This excludes spammers, fake user accounts, out of state of Ohio users, and actual user accounts with a limited amount of interaction. Said interaction can be defined as; less than 10 Facebook followers, less than 10 Google Plus followers, less than 10 Instagram followers, less than 10 Pinterest followers. Eye Columbus has the right to deem out of state users as inelegible. In state users is defined as residing in Ohio. Donations will be made quarterly to chosen organizations. Eye Columbus has the right to decide to change organizations and how to distribute donations. Maximum dontation will not exceed one thousand dollars ($1000) per quarter and four thousand dollars ($4000) per year. Rules subject to change; Eye Columbus has the right to announce changes to the "Give Better, Give Back" campaign if deemed necessary. Necessity will be based on popularity of campaign and participation. Participation allows Eye Columbus - Gahanna Vision Center the right to use your name and photo in any marketing material and/or announcement of "Give Better, Give Back" campaign through media outlets. Game begins on November 24, 2012 through November 1, 2013.